A lot of people think that a website is a something that you can set and forget, but it’s actually something that never gets finished. The analogy I often use is pregnancy. A lot of people focus on the birth itself and the nine month journey leading up to the birth. And once the website’s …
Win a Dental Website, SEO and one year of Web Hosting worth over $12,000. Terms & Conditions: Entry Conditions: Your business must have a registered Australian business number (ABN) Apply in person to Wally at ADX 2018 or via our business Facebook page The Prize: Content Managed WordPress Dental Website Fully Search …
Getting your first negative review can be a very daunting experience! What do you do about it? Well, first things first, take a deep breath and don’t PANIC! The review is gonna be there, whether you like it, or not but what you can do is, handle the negative review professionally. There are two types of negative reviews. …
So you’ve got a brand new website, you’ve published your google my business profile and Facebook pages respectively. Your patients are steadily streaming into your practice and sending in their reviews. Now what? Diversify! It’s important to diversify and try to hit as many channels as you can. Your next question? What are these channels? …
The Australian Health Practitioner Regulation Agency (AHPRA) has some strict guidelines when it comes to advertising, we’ll walk you through some of the techniques you can use to get your patients to review your practice whilst staying within AHPRA’s boundaries. Remeber the saying, “The more you ask, the more you will receive?” A great way …
How exactly can your business benefit from being part of the most important and influential directory on the internet? The great thing about thing about Google+ or Google My Business is that anyone can view the star ratings on your business or practice! That is actually a very good thing! When you go out there on …
How do you find your purpose? What drives you? What do you hope to change or do with your day to day lives? It could be a problem you are looking to solve or advocating a belief you have. These are very big questions everyone has asked themselves at some point in their lives. The …
In Australia, the Australian Health Practitioner Regulation Agency or (AHPRA) governs the entire health and medical industry, that includes doctors, dentists, physiotherapists, cardiologist, osteopathologist, Chinese medicine, and over 14 different branches of health medical professionals. Before you begin building your online reputation, it is important to understand the advertising guidelines AHPRA has set out for the …
Setting the right intentions will always overpower your technique. You can have all the great techniques in sales and try to convince someone, but at the end of the day, if you have the wrong intentions, you will not be able to convince the other person of the outcome. Have you ever been in a …
The biggest difference between a Facebook ad and Google ad is that Google ads are very much targeted at people who are ready to purchase or, at least very close to making the purchase decision. Whilst Facebook ads are targeted more from a branding point of view, where they may not be thinking about purchasing …
At 20-80 Solutions, we are an online practice growth specialist, delivering successful marketing outcomes for a wide range of medical professionals all over Australia. Our holistic approach includes online marketing strategies, as well as implementation, and we monitor the progress to ensure continuous improvement. We’re a one-stop-shop for all your marketing needs (Website, Hosting, SEO, Adwords & Social Media, just to name the basics).
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